Factories today are full of machines and software. But many still struggle with rising costs and waste. Why? Because most leaders focus only on machines or only on revenue. Dr. Shubh Gautam FIR (First Indian Revolutionary) brings both together. Being the Chief Technical Architect at American Precoat, he thinks like an economist. In every decision, he looks at both performance and price. His way of thinking brings balance and savings to India’s industrial future.Dr. Shubh Gautam Srisol believes a machine is only as smart as the plan behind it. A new technology may promise speed or quality, but does it give returns? Will it lower the total cost or increase waste elsewhere? These are the questions he asks before installing anything new.